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The Best Natural Organic Liquid Eyeliner

The best natural organic liquid eyeliner!

The Best Natural Organic Liquid Eyeliner

The quest is finally over. My mission to search for a liquid eyeliner that is non-toxic and stays on your eyelids is complete. I’ve been tweeting so much about this product that I had to dedicate it’s own blog post. Behold, the best natural organic liquid eyeliner from Zao Makeup!

The best ever natural and organic liquid eyeliner! Read the review on AprilLilyRose.com | #natural #crueltyfreeZao liquid eyeliner wand and applicatorThe Best Natural Organic Liquid Eyeliner

Quest Complete

First of all, a big thanks to Amy from Get That Glow for making me aware of probably the most impressive piece of makeup kit I have ever bought. Peeps making the move over to natural and organic cosmetics will understand what I mean by the liquid eyeliner struggle. You’ve boldly decided to dedicate your face to only wholesome healthy cruelty-free products. No MAC, Clinique nor Urban Decay shall touch my face as long as I live from this moment onwards, you declare! Then follows the horror of suddenly realising you can’t survive without a cat eye. With optimism you try several natural versions on the market, only to be dismayed by watery excuses for an eyeliner that smudge or flake. You remember the good times you had with Maybelline Lasting Drama Gel Eyeliner. It was badass, never failing to make your eyes look fleeky. Well, be dismayed no more because Zao Makeup have heroically created the best natural organic liquid eyeliner ever.

Zao Eyeliner Pros

Why this is probably the best natural organic liquid eyeliner:

  • Very pigmented
  • Quick drying
  • Longlasting wear
  • Doesn’t smudge
  • Minimal flakiness
  • Good applicator for precise line
  • Not watery
  • Not sticky
  • Not gloopy
  • 100% natural ingredients
  • Various colours available

Applying & Wear

I can’t explain how much I love the application and wear of this eyeliner. It’s just amazing. It glides on so easily, and the pigmentation is really intense even after just one application. The consistency of the product is perfect. Compared with my prior experiment with mixing dark eyeshadow with water, using Zao eyeliner is much less faff. The effort required is minimal, even if you make a mistake you can easily correct it without taking the whole lot off. It dries so fast you can go straight in with a cotton bud and wipe away the crooked flick. It doesn’t smudge or make a mess, it just comes right away.

One thing to note is I can’t find a way not to get a fair amount of the eyeliner on my eyelashes when applying. This may have something to do with my preference of curling my eyelashes before applying liquid eyeliner. Since the Zao eyeliner dries so quick it can make applying mascara afterwards a bit tricky. To counter this I apply mascara right after applying the eyeliner, one eye at a time. This is rather than applying eyeliner to both eyes first before going in with mascara.

Emergency Eyeliner Situation

There’s only been one time I had a smudge incident with the Zao liquid eyeliner recently. I’d been out for an hour and for some reason after checking in the cinema toilet, it smudged on the outer corner of my right eye. (Why does no-one tell you when this happens and instead make you unwittingly walk around with a panda eye like a dumbass?). I can only guess I might have had a watery eye or touched my eye to cause it as it definitely wasn’t like that when I left my house. Luckily I was able to easily rub off the smudge and then the loner flick on my left eye with a dry tissue to tidy it up.

Cat eye with Zao liquid eyelinerThe Swatch

May I just point out right now how hard it is to photograph the eyeball whilst getting your beak out of frame and having the eyelid partially closed enough to view the eyeliner ?? As you can see it’s very black and does a pretty decent job. FYI my cat eye looks rather wonky thanks to my inheritance of hooded eyelids.


Phyllostachys Nigra Extract*, Aqua (Water), Acacia Senegal Gum, Glycerin**, Silica, Sucrose Palmitate, Glyceryl Rosinate, Glyceryl Caprylate, Tara Gum (Caesalpinia Spinosa Gum), Phyllostachis Bambusoides Rhizome Extract*, Microcrystalline Cellulose, Cellulose Gum, Copernicia Cerifera Cera (Copernicia Cerifera (Carnauba) Wax)*, Ci 77820 (Silver), Cellulose. May Contain +/-: Ci 77491 (Iron Oxides), Ci 77492 (Iron Oxides), Ci 77499 (Iron Oxides). /*Ingredients from organic farming **Made using organic ingredients.

  • Phyllostachys Nigra – black bamboo
  • Acacia Senegal Gum – acacia gum or gum arabic
  • Sucrose Palmitate – fatty acid compound used in skin conditioning products. Deemed safe by EWG and Good Guide.
  • Glyceryl Rosinate – although this glyceryl monoester has been shown to irritate skin according to a safety study from the International Journal of Toxicology, 2004, it “does not produce sensitization in clinical tests at concentrations up to 10%”. Rated 6 on EWG.
  • Glyceryl Caprylate – a safe natural thickener
  • Phyllostachis Bambusoides Rhizome Extract – organic bamboo rhizome oil
  • Microcrystalline Cellulose – refined wood pulp used as a filler and bulking agent in cosmetics, pharmaceuticals and the food industry. Most commonly used in vitamin supplement tablets.
  • Silver – natural preservative

Certification: Natural and Organic Certification certified by ECOCERT Greenlife according to ECOCERT Standard. 100% natural ingredients and 33% minimum organic ingredients.

Final Thoughts

Given the brilliant wear and performance of the Zao eyeliner, I’m really pleased I purchased it. On first glance at the toxicity rating for Glyceryl Rosinate it did worry me a little, though the percentage used in this product and the small amount of skin you’re covering shouldn’t make it a problem. My cat eye woes are now finally over! The Zao Eyeliner is available on their website, otherwise I purchased mine from Brighton-based Glow Organic (10% off when you sign up to their newsletter and spend over £25).

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  • Hello,
    Nice blog!
    I know Zao brand but i never tested. I understand you because I use Nvey Eco cake eye liner and it’s hard to use him sometimes. But i find this solution with eyeliner makeup brush to Avril cosmetic.

    Amandine ( http://touelejolieengreen.tumblr.com/)

    • Hey MissBale974! Thanks for your comment – yes I know what you mean, I’ve tried several natural eyeliners that have been really disappointing. Try the Zao eyeliner sometime and let me know what you think!

  • Neil Pommier

    Hi Sophie, Great article about liquid organic eyeliner. Have you ever tried an organic eyeliner pencil? Our clients have had great success with eyeliner pencils. Check out this blog post guide all about organic eyeliner pencils and let me know if we can send you some product to review. 🙂 Cheers!